New Mini Course
The Brand Style Guide Mini Course!
Want to see how a brand style guide fits into a much larger web design process? In this exclusive mini course, I’m pulling back the curtain to show you exactly how I use the brand style guide in real client projects. You'll learn how it becomes a key deliverable and part of a smooth, streamlined design process.
What You'll Learn
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Behind-the-scenes access: Watch me walk through a real client project showing you how the style guide integrates seamlessly into the design process.
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The real value of a style guide: See how it serves as a crucial deliverable and supports your overall design strategy for your client's website and beyond.
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Practical application: Learn how to apply the style guide template to your own projects so you can start delivering high-quality results to clients right away.
What's Included
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Instant access to the Brand Style Guide template with a complete tutorial on how to use it
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30+ minutes of exclusive, no-nonsense video training
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My top 20 fonts for brand style guides and my font philosophy
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A must-have resource for color contrast
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Behind-the-scenes Q&A
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Instant access to the Brand Style Guide template
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​​More resources will be added soon!
Your Instructor
KIP CRITCHLOW
I’m Kip, the owner of KDC Marketing. After 10+ years in the marketing world—working in-house, at agencies, and running my own business—I’ve helped countless service-based businesses get clear on their brand and grow with confidence.
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Along the way, I realized most people don’t need more complexity—they need better clarity. That’s what this course is about.
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I’ve created brand style guides for clients across industries, and now I’m showing you how to build your own inside Figma. No fluff. Just a practical system you can actually use to stay consistent, look professional, and save time on every project going forward.